Almalech, Mony

• Βιογραφικό:
• Mony Almalech is a full–time professor at the New Bulgarian University and guestprofessor at the Institute for the Bulgarian Language of the Bulgarian Academy of Sciencesand at the Higher Evangelical Theological Institute (2004–2009). His scholarlydevelopment was influenced by a two-year specialization with Professor Dimitri Segalat the Hebrew University of Jerusalem. He created the first Hebrew-Bulgarian Dictionary.His knowledge of Hebrew has allowed him to analyze the original text of the Biblein comparison with various translations, applying the tools of linguistics and semiotics.The interdisciplinary semiotic analysis of colour is a distinctive feature of a series ofpublications on colour in folklore, literature, Bible, and advertising. His first monograph,Semantics and Syntax (1993), was on Bulgarian grammar, and his most recentpublications are The Biblical Donkey (2011); Semiotic Research on Brands: Semioticsof Colour in Advertisement (2011) and Archangels in the Bible (2013).