Export initiation by indigenous manufacturers in a small developing economy
Part of : Σπουδαί : journal of economics and business ; Vol.38, No.1-2, 1988, pages 63-78
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63-78
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The article examines the factors that influence indigenous manufacturers in a developing country to initiate exporting. Export stimuli were classified into proactive and reactive, representing a deliberate or opportunistic attitude towards exporting respectively. Thirty-four Cypriot firms belonging to five industry groups provided the research sample. The results showed that their export decision was motivated, overall, more by proactive rather than reactive factors exemplifying a rational approach to exporting. However, a further examination of the results in conjuction with the small size of the domestic market and certain geopolitical events occured in the region questioned this rational export behaviour and, instead, concluded that their actual approach to exporting was casual, unsystematic, unplanned and non - organized.
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Περιέχει πίνακες και βιβλιογραφία
